Portal launches Black Holi campaign with NGO-GiveIndia&Dr.Shroff Charity Eye Hospital
New Delhi, March 5, 2015: ShopClues, India’s first and largest managed marketplace has launched a special Holi campaign, “Black Holi”. The CSR initiative seeks to bring colorto the lives of the visually-impaired by aiding in their eye treatment. For every order made by a customer during 24February – 6 March 2015, ShopClues will donate Re.1 towards the restoration of the vision for children belonging to the economically-weaker section of society.
Speaking on the initiative, Radhika Ghai Aggarwal, Co-founder & CMO, ShopClues said,“All of us love to celebrate the festival of Holiby shopping and reveling in the riot of colors. But there are many children in our country who are deprived of this simple pleasure. Nearly 1.5 million people visit ShopClues.com every day and our intention is to channelize this momentum for a meaningful cause on this occasion. With the “Black Holi” campaign, we wish to encourage our customers to experience the joy of giving and join hands with us in filling up someone’s life with color.”
As part of the “Black Holi” campaign, ShopClueswill donate the cumulative funds from the 11 days to GiveIndia NGO and DrShroff’s Charity Eye Hospital towards treatment of the visually impaired. In order to promote the campaign, ShopClues.com has created a video that will run on YouTube, Facebook and the ShopClues blog.
So remember that when you log on to ShopClues.com this time, you are not only indulging in a wonderful shopping experience for yourself but are also making a significant difference to the life of a child and her/his family!
Founded in July 2011 in Silicon Valley, ShopClues.com is India’s first and the largest managed marketplace that connects buyers and sellers online and offers a trusted and safe online shopping experience. With our customer centric approach we provide the best online shopping experience to our customers – starting from the great selection, low price, ease of use, fast delivery, and ending with the best customer service you have ever experienced. ShopClues ships in over 12k cities across India and has thousands of online stores. ShopClues is funded by leading institutional investors, is an Indian subsidiary of Clues Network Inc., a US Corporation and is based out of Gurgaon.